Kevin
About the Job
Brash, brain-rotted, and supremely confident. Kevin crams every new trend into every pitch, whether it fits or not. Before Dad, the CEO, hired him, he ran a sprawling web of faceless YouTube AI channels at a spectacular loss. The original failing-upward success story. This guy was built for business. THE LOOK: Performatively fashionable. Modern NYC creative director type. Slight sleazebag. Kevin’s style is anchored in a collision of modern NYC fashion aesthetics and early-2000s skater-sleaze. It’s an intentional uniform built out of pieces that look like they were stolen from an older brother's middle-school closet, then paired with high-effort styling.
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